Tag Archives: Mobile Advertising

What Is a Mobile Advertising ID (MAID) and How Can You Use It?

What Is a Mobile Advertising ID (MAID) and How Can You Use It?

More than 50% of online shopping search queries happen from mobile devices, and 79% of online shoppers have purchased something online using their smartphone. It’s vital to create an excellent customer journey that begins with prospects receiving advertisements they actually care about. With limited real estate on mobile devices, this can get tricky. That’s why […]