More than 50% of online shopping search queries happen from mobile devices, and 79% of online shoppers have purchased something online using their smartphone. It’s vital to create an excellent customer journey that begins with prospects receiving advertisements they actually care about. With limited real estate on mobile devices, this can get tricky. That’s why […]
Author Archives: Lazer Marketing
02
Jun
Jun
“While I’m here…” How many times have you found yourself buying something because you’re in the area and you figure you may as well save yourself a trip? Location-based advertising (LBA) is exactly that; it’s the “while I”m here” of marketing. Not only is LBA an incredibly exciting concept, but it’s one of the fastest-growing […]
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